Friday, 14 February 2014

Marketing through Social Network

A promotion tactic which is used by many different film companies, is marketing through the use of social media, through different social networking sites such as, Twitter, Facebook, Instagram etc. the reason they use this is so that their film becomes as well-known as possible and give snippets of the film to the audience so they become more interesting also it is the tactic of drip feeding information in small amounts so the audience know about the film but don’t know the whole story and lure them in to watch the film.  Such as films have their own #Wolfofwallstreet they use this so people can talk amongst themselves on twitter and express their feelings about the film almost like reviews.


Thursday, 13 February 2014

The use of titles

We wanted to give our trailer a chilling feel to it to really make the viewer scared but to carry on watching but also understand the story at the same time so at the time we just had the full trailer with out the titles in it and we decided to get the point across to the viewer what is happening and what kind of trouble these kids are in we decided to add different titles slides placed at convenient points of the trailer when they were relevant.  We also incorporated ED at the end of every title slide so they were all associated.

First Title:
This is the first title you will see in the trailer this appears just before there is a scene of a door slamming shut then it fades to black and this appears

Second Title:
This is the second title which the viewer will see in the trailer we thought it would be affective to put "Hunted" in the trailer because it then emphasizes the fact that they are being chased and there not alone this title screen is brought in just after the viewer gets the first view of the villain.

Third Title:
This title screen is used near the start of trailer it is used just after the background voice has expressed the warning we thought we would include this title screen to get the point across that these teenagers have gone against the warning and gone in anyway
Ending title:

This is the very last title used in the film originally the title was just survived we thought it gave to much away by saying they did survive so to add more mystery we included a question mark to make the viewer think do they survive or don't they I want to find out it is a tactic of luring the viewer to come and what the film, also we made the question make the colour red to give it the feel of bloody horror.

Music for Trailer: Asylum

This is the music we have chosen for our trailer this music will be played throughout the trailer and fade at certain parts, we all agreed as a group that this should be our music for this because it is mainly slow and has fast paced parts to it it gives it a creepy dark feel to the trailer because it is a twisted version of a children's nursery rhyme.